The venerable pageview has been done in by increasing adoption of new technologies, principally Ajax and streaming video. Ajax allows users to update page content without actually pulling a new page from the server, while video allows users to view continuously changing content on the same page. In sites with heavy Ajax or video components, users may spend considerable time on the site and even interact with the site while generating no new pageviews; this makes comparing page view statistics with other sites an unreliable indicator of relative time spent or visitor engagement.
See what Steve Rubel says about it >>>
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If you multiply the average number of pageviews in a day by the average time people spent on each page, you would have a good idea about how well your site is doing.
Calculating the total time is a better strategy but most analysis softwares don't really calculate it yet.
But of course we can start a new service altogether...
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